Influence and Negotiation Skills
in Art of Persuasion
Key Training Objectives
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Game Theory is Psychological Tactics
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Thomas Kilmann Conflict Management Model
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Negotiation Psychological Safety and Structure
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Mastering Skills of Leading and Pacing to Guide Third Party Think Positively in Win-Win Situation
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In the modern business environment, successful negotiation relies not only on skills and strategies but also on deep psychological insight. The introduction of game theory provides a new perspective for negotiations, enabling negotiators to more effectively understand the motives and behaviors of the other party. Combining game theory with negotiation techniques can enhance the success rate of negotiations and create greater value in complex business environments.


The conflict management model proposed by Thomas Kilmann is a widely used tool for resolving conflicts in both organizations and individuals. This model is based on two main dimensions: the degree of concern for one's own interests and the degree of concern for others' interests. Based on these dimensions, Kilmann categorizes conflict management strategies into five main types. This framework provides individuals and organizations with a means to make more informed choices when faced with conflict. By understanding the characteristics and applicable situations of each strategy, decision-makers can select the most suitable conflict resolution approach based on the specific context, thereby effectively managing conflicts and fostering positive interactions.
In the negotiation process, psychological setting and structure play a crucial role in determining the final outcome. By fostering self-confidence, effectively managing emotions, setting realistic expectations, and adhering to a clear negotiation framework, negotiators can achieve better results in complex environments. Understanding these factors helps negotiators optimize their strategies, enhancing their skills and increasing the likelihood of success, while also promoting collaboration and trust between parties.


The technique of leading the rhythm is crucial in negotiation, communication, and leadership. By observing and adapting to the behaviors and emotions of others, one can gradually guide them toward a state that is more favorable to achieving one's goals. This technique, particularly the " leading and pacing " strategy, can significantly enhance the success rate of communication and negotiation. By building trust and providing appropriate guidance, negotiators and leaders can achieve better outcomes in complex interactions. This approach is applicable not only in business contexts but also in personal relationships and social situations.
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